Commercial Product and Real Estate Photography

Product Photography

Showcasing our photography for businesses

A person operating a professional camera mounted on a tripod, with sunlight casting shadows on a textured wall. The person is wearing a tan jacket and appears to be focused on their work.
A person operating a professional camera mounted on a tripod, with sunlight casting shadows on a textured wall. The person is wearing a tan jacket and appears to be focused on their work.
A person holds a professional camera mounted on a stabilizing rig, standing in a space with plastic sheeting covering furniture in the background.
A person holds a professional camera mounted on a stabilizing rig, standing in a space with plastic sheeting covering furniture in the background.
A person holds a professional digital camera with a large lens. The camera is branded as RED and features a sleek, modern design with various dials and grips. The lighting casts a magenta and blue hue over the scene, creating a dramatic effect.
A person holds a professional digital camera with a large lens. The camera is branded as RED and features a sleek, modern design with various dials and grips. The lighting casts a magenta and blue hue over the scene, creating a dramatic effect.
A monochrome photograph of a commercial building with large windows and awnings. In the foreground, there is a solitary palm tree, and the parking area appears empty.
A monochrome photograph of a commercial building with large windows and awnings. In the foreground, there is a solitary palm tree, and the parking area appears empty.
A person in a purple shirt and cap operates a camera mounted on a tripod. They are photographing or filming a brick house with architectural details in the background. The scene is outdoors, and there is a lawn with hedges and some trees.
A person in a purple shirt and cap operates a camera mounted on a tripod. They are photographing or filming a brick house with architectural details in the background. The scene is outdoors, and there is a lawn with hedges and some trees.

Photography Projects

Showcasing our work in commercial and real estate photography.

A professional camera mounted on a sturdy tripod is positioned outdoors in a natural setting. The background shows a grassy area with trees and a clear blue sky, indicating a sunny day.
A professional camera mounted on a sturdy tripod is positioned outdoors in a natural setting. The background shows a grassy area with trees and a clear blue sky, indicating a sunny day.
Commercial Product Photography

Capturing products to elevate your brand's image effectively.

How Can Hiring A Professional Photographer Make A Difference For You?

Product photography is very challenging. It requires specialized lighting, equipment, and a great deal of expertise.

As a photographer specializing in Food Photography, Tracy will bring out the colors, textures, contrasts and visual flavors of your food. Hoffman Photography utilizes specialized gear to shape and manipulate light in a cultivated manner depending on your projects art direction and mood.

A professional camera mounted on a tripod is set up in what appears to be a photography studio. The background is slightly out of focus, with some photography equipment visible, including light stands and softboxes.
A professional camera mounted on a tripod is set up in what appears to be a photography studio. The background is slightly out of focus, with some photography equipment visible, including light stands and softboxes.

Is the Specialized Gear & Lighting that is required different between Portrait and Product Photography?

The short answer is YES! There is a BIG difference. Hiring a wedding photographer or portrait photographer to photograph your product will not cut it, they are experts at lighting people for portraits, NOT for lighting products for commercial businesses to profit.

Product photography is an artistic and technically-advanced process and it is very important to hire someone who understands how to photograph products correctly.

We will make a difference for you and your sales. It has been proven that "strong visual content amplifies engagement and sales"" and that's the service we provide.

Exceptional service! The product photography truly elevated our brand's image and boosted our sales significantly.

John Doe

A black and white photograph featuring a tall residential building with numerous balconies and windows. The image is captured at a slight angle, adding a dynamic perspective. A large palm tree is visible in the foreground, its leaves reaching toward the building.
A black and white photograph featuring a tall residential building with numerous balconies and windows. The image is captured at a slight angle, adding a dynamic perspective. A large palm tree is visible in the foreground, its leaves reaching toward the building.
A monochromatic photo of an urban setting featuring a modern high-rise building with numerous rectangular windows and a dark structure with vertical lines in the foreground taken from a low angle.
A monochromatic photo of an urban setting featuring a modern high-rise building with numerous rectangular windows and a dark structure with vertical lines in the foreground taken from a low angle.

★★★★★